Knowledge Base

Hiding and Showing Fields Dynamically Hiding or showing a field at the right time has several advantages. It can decrease friction and increase web form ra...

Hiding or showing a field at the right time has several advantages. It can decrease friction and increase web form rates by reducing the number of fields sh...

Changing a Field Label Every form on your website serves a slightly different purpose. Customising field labels can smooth out the customer journey by rein...

Depending on the shape of your customer journey, forms and the data collected by them, can serve as a good indication of a marketing qualified lead. You can...

When a web user indicates that they are an existing customer you can help your team by prompting the web user to provide their custom reference number or ot...

Online privacy is growing priority for web users, you can help them find the relevant information by using rules or translating your privacy statement. ...

New compliance regulations like GDPR and CCPA means marketers have to think carefully about how to capture, manage and store lead data. Ensuring that web us...

Gates are often associated with particular campaigns, pages or products. You can use gate editor fields to pre-fill user facing fields on gates. For exa...